We’ve compiled a list of the top 10 mistakes that people make when they send items for print.
This is a big pain for printers, especially since there are so many typographies out there with so many different variations. The digital print company cannot substitute one font for another without it looking different in some way. Always make sure that the fonts used get sent with the item you wish to print.
Trapping, just don’t do it!
For those of you who aren’t up to speed with the term, it is the making of overlaps between adjacent colours to ensure they adjoin exactly on press – must be set to the print method used or what may happen is the traps end up being too thin or too wide which could mean haloes or breaks between the colours printed. The printing software itself cannot determine which ‘traps’ are right and which are wrong which means that the trap lengths can be automatically set by the printer.
Disorganised or Muddled Files
Make sure your files are clean and tidy, having no stray unused images for example can prevent the printer from getting confused, assuming that there maybe something else to print inevitably leading to printing errors. Please, for the sake of the printer remove any unwanted images and colours. This avoids delays in getting your project printed.
Wrong Page size setting
Make sure you have the right page size setting, easily adjustable by scaling up or down in the document. Make sure your document size is the trim size for the printer.
Omitted and/or unlinked graphics
The document you send to the print may show the image there but the file is actually missing. Often done by losing the file location i.e. saved in a folder location different to the one the document is in.
Inadequate bleed lines
Make sure you have the correct bleed lines on the image to be printed; this should be 1/8th of an inch to prevent white lines at the end of the document.
No pre-hard copy for proofing
This will let you and the printer see the document printed before a large batch gets made. Check for discrepancies; look for, image quality, spelling and grammar. Making a mistake here could make it costly to put right.
Colour mark up
In addition, if you can supply the printer with a colour mark up so the printer can see where the colour supposed to break, where it supposed to overprint and where all the knock-outs are meant to go.
Use Preflight software
Some software packages come with preflight software. This will help you collect all the items that make up the total item for print so that you don’t make a careless mistake.
If you need to send any revisions to a printer, send only the files that have changed and update their names. It would be worthwhile identifying each file in the email and the changes made.